Do you want to improve your clients’ value from the products you sell or the service you offer? The lean sales approach focuses on enhancing your customers’ value while using minimal resources. The lean sales approach also helps define your customers’ insights to allow direct advertising and prospecting.

The lean sales approach emphasises customer value creation and sales improvement in the customer service and sales department in an office setting. Other office departments, including supply chain, human resources, information technology, finance and engineering, and preproduction, apply the lean approach to reduce lead time and processing cost. Below is a TXM lean sales case study that depicts our efforts to help clients satisfy their customers and increase productivity.

Lean Manufacturing Sales Examples

The Beechworth Bakery, a tourist destination in Australia, serves over 1 million customers. Beechworth couldn’t handle an enormous volume of clients during peak hours, which led to an extended client waiting time. In addition, inconsistent counter procedures behind the service desk were experienced, leading to more client dissatisfaction. To enhance customer service, TXM was hired to apply the “Front of House” operations to solve customer wait time.

Here are five ways in which TXM helped Beechworth company

  • Introduced lean approach to top leaders at the service desk, showing them its application in the sales environment.
  • Evaluated customers service experiences using observational control methods during peak hours.
  • Identified any impediments that could lead to delay by measuring the behind the counter operations.
  • Introduced “Front of House” “receptionist” to handle the flow of inbound customers, ensuring they enjoy fast service.
  • Trained staff self-performance measures and problem-solving techniques.

Our client is delighted that their customer service has improved and their customers satisfied today. The average client waiting time has also been reduced by 40%, and Beechworth workers can handle workload during peak hours.

Conclusion

TXM key objective is to help our clients improve their customer service by reducing client wait time. You can check out our lean sales case studies to learn more about office lean tactics. Did you know that TXM is also present in Europe? Visit https://txm.com/uk/.